Carla Adams is part of the Marketing & Communications team at the IWK Health Centre Foundation.
In my role on the Marketing & Communications team I have the privilege of getting to know patients and families who help us inspire giving throughout the Maritimes. Families voluntarily share their stories as a way to give back and to provide hope and healing to other families who may be dealing with similar issues.
The stories we hear make us laugh and cry. Here at the Foundation, these stories drive us to succeed. When you are face to face with a parent who tells you her daughter’s life was saved at the IWK, you make a quiet, personal commitment to do your part to ensure donors understand just how integral a resource the IWK is to all Maritime families. To fully understand the IWK’s impact, one merely needs to ask the question: what would happen if there wasn’t a tertiary (specialized) care facility for children, youth and women in this region?
But back to stories. We need more of them! We are always looking for patient stories for IWK Radiothons in Nova Scotia, New Brunswick and Prince Edward Island; for the IWK Telethon for Children on CTV; for various newsletters, public events and our Report to Donors, just to name a few.
If you’d like to share your IWK story and give our donors a reason to keep giving to the IWK, contact us at foundationmail@iwk.nshealth.ca using the subject line “My IWK Story”. Tell us about your IWK experience in 500 words or less and please provide your day-time phone number so we can reach you.
Thanks for sharing, and Happy Holidays from everyone here at the IWK Foundation.
